Skip to content

Markets & localization

Sell abroad with Shopify Markets, done properly.

Currencies, languages, duties and local payment methods set up on Shopify Markets, with translated content and SEO that ranks in each country.

International stores for brands like

Sunday Golf logo
Hush logo
Airmoto logo
Lamiglas logo
Iba Cosmetics logo
MirrorMate logo

How it works

Shopify Markets sets the Currency and duties, we handle the Content and the checkout rules, and a Review step keeps every translation on brand.

#markets
Creative Labs agent↻ Replay
You10:02

Canada is 18% of traffic but 4% of orders. What’s going on?

CL agent10:03

Prices show in USD, duties appear at checkout and shipping says 10–14 days. Plan: CA market with CAD rounding, duties collected at checkout, Canada Post rates, French for Quebec. Test on 50% of CA traffic.

Message #markets

Inside a markets launch

Drag to see the store before and after Markets.

Four stores we took international. Pick a client, then drag.

louloucup.com
Loulou Cup — us only
Loulou Cup — 12 markets
US ONLY12 MARKETS

Loulou Cup

Twelve EU markets with local currency, language and duties at checkout

1

Markets, currencies and duties modeled from order data

2

Translations and hreflang set up per market

3

Local payment methods and shipping rules tested

Read the case study →

How it connects

What runs behind a multi-market store.

Markets, translations, duties and local payments, kept in sync by a few automations so the team edits once and every market updates.

Price rounding

Local prices rounded per market, margins checked

Translation review

Every string drafted, then approved by a native speaker

Duties at checkout

DDP for the markets that convert, DAP elsewhere

Local payments

iDEAL, Bancontact, Klarna enabled per market

Market redirects

Visitors land on the right market and language

Catalog rules

Products hidden where they can’t ship

Local SEO

hreflang and per-market titles, checked weekly

FX watch

Margins re-checked when rates move 3%

3PL routing

Orders routed to the nearest warehouse

Local reviews

Reviews shown in the shopper’s language

01 starts with

1

Product updated

FX rate change

New market

Schedule

Slack request

02 runs on

Shopify Flow

2

Cloudflare Workers

n8n

03 data lives in

Shopify Markets

3

Translate & Adapt

Sanity

Sheets

04 ai steps in

4

Claude (translation draft)

None

05 comes out as

5

Translation draft

Price list update

Slack alert

Catalog rule

06 signed off by

6

Native reviewer

Automatic

  1. 1

    Product updated

    Title, description or metafield changed in Shopify.

    Product updated

  2. 2

    Diffed

    Only the changed strings continue; nothing re-translated.

    Cloudflare

  3. 3

    Drafted

    Claude drafts FR, DE and ES from the brand glossary.

    Claude

  4. 4

    Reviewed

    A native reviewer approves or edits in one screen.

    Review

  5. 5

    Published

    Translations written to Translate & Adapt, markets live.

    Shopify

#markets

09:42

3 translations ready for review (FR, DE, ES)

Product: Ryder Stand Bag · description changed

Glossary matches: 12/12

Reviewer: Camille (FR), Jonas (DE), Lucia (ES)

Open reviewApprove all

Example with mock data.

Tools we connect for your store

  • Shopify Markets
  • Translate & Adapt
  • Shopify Flow
  • n8n
  • Sanity
  • Klaviyo
  • Spoks
  • Stripe
  • Klarna
  • Slack
  • Algolia
  • Zapier

Our process

How a Markets launch runs.

About 4 weeks for a multi-market launch. Coloured bars are our work, grey ones are yours.

MARKETS LAUNCHAUDIT, BUILD AND MEASURE
WEEK 1
WEEK 2
WEEK 3
WEEK 4
Y

You

Access, approvals

Access
Approve
Launch
P

Plan

Markets, pricing, duties

Market plan
B

Build

Currencies, languages, SEO

Markets setup
Translations + hreflang
T

Test

Checkout per market

Test + launch
Point at any part to see what happens there.

From our case studies

What going international actually did.

Real numbers from stores we launched abroad.

12

EU markets on Loulou Cup, one store

+34%

international revenue in six months

0

duty surprises at the door with DDP

4 weeks

from plan to live in every market

See all projects →

Want more examples?

A few of our recent Markets launches.

01 / 03

Loulou Cup — Twelve EU markets, local checkout

Loulou Cup

Twelve EU markets, local checkout

Aquamare Marine — Bilingual dealer store, EN/FR

Aquamare Marine

Bilingual dealer store, EN/FR

Seavoir — Headless storefront with market routing

Seavoir

Headless storefront with market routing

Pricing

One project, or a team every month.

Fixed price for the project, or a subscription that keeps shipping after launch.

One-time project

$5,500

Markets launch

Shopify Markets set up for your target countries, with translations, SEO and local checkout.

✓Market and pricing plan
✓Currencies, duties, local payments
✓Translations and hreflang
✓Checkout tested per market
✓30-day support
Start this project

Subscription

$2,800

/ month

SEO & AEO subscription that grows rankings in each market.

✓Local keyword content
✓Hreflang and technical checks
✓Market-level reporting
✓Pause or cancel monthly
Book a call
See full pricing →

Quality

What every market is checked for.

Currency and rounding

Prices shown and charged correctly.

Duties and taxes

DDP or DAP, clearly stated.

Local payments

iDEAL, Bancontact, Klarna where expected.

Translations

Reviewed by a native speaker.

Hreflang

Every market page tagged.

Shipping rules

Rates and times per market.

Legal

VAT, consent and returns per country.

Measured

Revenue by market in one report.

Words from the brands we've built for

↗

“Working with Creative Labs has been a game-changer for our business.”

Read full quote

Poplar Forest Nursery TeamPoplar Forest Nursery
↗

“Creative Labs has elevated our online presence to a whole new level.”

Read full quote

Care Hope College AdministrationCare Hope College
↗

“Creative Labs exceeded our expectations in delivering a secure, user-friendly platform.”

Read full quote

Cellocity TeamCellocity

Still got questions?

Your questions about Shopify Markets

Can't find your answer?

Book a call and let's talk.

Book a call

Or email → hello@thecreativelabs.io

What is Shopify Markets?

Shopify's built-in way to sell in multiple countries from one store, with local currencies, languages, pricing, duties, payment methods and domains managed in one admin. See Shopify Markets.

Do I need a separate store per country?

Usually not. Markets lets one store serve many countries. A separate expansion store makes sense when a region needs a different catalogue, team or legal setup.

How do duties work with Shopify Markets?

Markets can estimate and collect duties and import taxes at checkout, so customers pay upfront instead of at delivery. We help decide where that makes sense.

Can you translate my store?

Yes. We translate product pages, checkout and policies first, using translation tools plus a human review for key pages, then the rest of the content.

Which payment methods should I offer in Europe?

It depends on the country. Cards and wallets work broadly, while some markets expect local methods. We check which your payment provider supports and which your customers use.

What does a Markets launch cost?

It depends on how many markets and languages you launch. We give one fixed price after reviewing where your orders come from. See pricing.

You've reached the end, so now…

Tell us what you're selling.

Send us your store. Within one business day you get a short Loom from a senior: the three things we'd fix first, what it would cost, and whether we're the right team for it.

  • No pitch deck, no discovery-call theatre
  • You keep the audit whether or not you hire us
  • Fixed-scope quotes, no hourly surprises
Haniel Singh

Prefer to talk? Book 20 minutes with Haniel or call +1 855-764-4977

Get a free store audit

Takes 40 seconds. Reply within one business day.

What do you need?

We read every one. No newsletter, no drip sequence.