MAGENTO TO SHOPIFY MIGRATION
Magento to Shopify, without the upgrade treadmill
Stop paying for patches, hosting and a developer on retainer. We rebuild your store on Shopify or Plus, move the catalog, customers and orders cleanly, and keep every URL that ranks.
MAGENTO → SHOPIFY

JC Bags · 1,200 SKUs · 0 rankings lost
TYPICAL TIMELINE
8 to 14 weeks for a typical Magento 2 catalog
COST
Quoted after the catalog, attribute and extension inventory
SEO RISK
Medium — Magento category paths and layered navigation need a redirect plan
MOVES CLEANLY
Products, configurable products, customers, orders and reviews
MUST BE REBUILT
Theme, checkout, extensions and custom modules
IN SHORT · CHECKED OCTOBER 2026 AGAINST ADOBE COMMERCE AND SHOPIFY DOCS
A Magento to Shopify migration is a rebuild plus a structured data move. Magento’s attribute sets, configurable products and customer groups map to Shopify products, variants, metafields and B2B companies through the Admin API. Themes and extensions don’t carry over, so the storefront is rebuilt and each extension is matched to an app, a native feature or custom code. Every old URL is kept or gets a one-to-one 301 before launch.
WHY TEAMS MOVE
Why teams leave Magento for Shopify
01
Upgrades that never end
Magento 2 security patches, PHP upgrades and extension compatibility eat a developer’s month, every quarter. Shopify ships the platform for you.
02
Hosting and performance you pay for twice
A Magento store needs tuned servers, Varnish, Elasticsearch and someone watching them. Shopify’s hosting, CDN and checkout are included and fast by default.
03
Speed and Core Web Vitals
Magento storefronts are heavy unless constantly optimised. Shopify themes start fast, and Hydrogen is there if you need sub-second.
04
Scaling and reliability
Flash sales and B2B order spikes need capacity planning on Magento. Shopify and Plus handle the load with no tuning.
OLD VS NEW
Magento vs Shopify, for this move
Magento
Shopify
Upkeep
Patches, PHP, extensions and servers are yours
Hosting, security and updates handled by Shopify
Editing
Page Builder plus layout XML; most changes need a developer
Theme editor and sections; merchants edit layouts themselves
Catalog & orders
Attribute sets, configurable products, customer groups
Native products, variants, customers and orders
Checkout
Self-hosted checkout you secure, tune and PCI-certify
Hosted, high-converting checkout, PCI handled
Apps & extending
Marketplace extensions that often conflict on upgrade
Vetted App Store, Functions and custom code
Redirects
URL rewrites table or server config
Built-in URL redirects, imported from a CSV
WHAT MOVES, WHAT DOESN’T
What comes across from Magento
Magento holds more structure than most platforms. Attributes, configurables and customer groups all have a home in Shopify; the storefront and extensions are rebuilt.
Products & variants
Simple and configurable products, attributes and tier prices map to products, variants, metafields and price lists via the Admin API.
Customers & orders
Customers, customer groups and order history import via the API; groups become tags or B2B companies.
Content & CMS
CMS pages and blocks become Shopify pages and sections; Page Builder markup is rebuilt.
SEO
Titles, descriptions and redirects are set per page and per product; the 301 map imports from CSV.
Theme & storefront
Luma and custom Magento themes don’t carry over; the storefront is rebuilt on a Shopify 2.0 theme or Hydrogen.
Checkout & payments
Checkout moves to Shopify’s hosted checkout; payment and tax settings are reconfigured.
Plugins & extensions
Each extension and custom module is matched to an app, a native feature, Functions or custom code; gaps are flagged at the audit.
CONTENT MODEL
How Magento content maps to Shopify
MAGENTO · BEFORE
Products
Simple, configurable and bundle products with attribute sets.
SHOPIFY · AFTER
Products & variants
Products with options, variants and metafields; bundles via Shopify Bundles.
MAGENTO · BEFORE
Categories & tags
Categories with layered navigation and category paths.
SHOPIFY · AFTER
Collections
Shopify collections, manual and automated, with the same grouping.
MAGENTO · BEFORE
Customers
Customers, customer groups and company accounts.
SHOPIFY · AFTER
Customers
Customers with tags, plus B2B companies and price lists on Plus.
MAGENTO · BEFORE
Posts & pages
CMS pages and static blocks built in Page Builder.
SHOPIFY · AFTER
Blog & pages
Shopify pages and reusable theme sections.
PROCESS AND TIMELINE
How we move a Magento store to Shopify
Our usual order for a Magento 2 catalog. Multi-store and B2B setups add two to four weeks.
1
WEEK 1Audit & inventory
Crawl every URL, export attribute sets, the catalog, customers and orders, list every extension, and record titles and rankings.
2
WEEK 1Redirect map & data model
Decide every URL’s fate (keep, 301 or retire) and map products, collections and content to Shopify before anything is designed.
3
WEEKS 2–7Design system & rebuild
Build type, color and spacing tokens and reusable sections in Shopify, then the templates and collection pages.
4
WEEKS 6–9Data migration
Map attributes to metafields, import products, customers and orders through the Admin API, then check configurables and images by hand.
5
WEEKS 9–11SEO parity & QA
Set titles, descriptions, alt text and schema, import the 301 map, and test every form, link and redirect on a preview theme.
6
LAUNCH + 4 WEEKSLaunch & watch
Launch early in the week, submit the sitemap, then watch 404s, indexing and rankings daily against the baseline.
SEO SAFETY
The pre-launch checklist
Rankings are lost three ways: broken URLs, missing on-page signals, crawl problems. These four stages close all three.
STAGE 1
Before the build
- URL inventory, every live URL listed by template
- Redirect map, one 301 per changed URL
- Trailing slashes and product URL rules
- Category and tag archives kept or redirected
STAGE 2
During the build
- Titles and descriptions per page and product
- Canonicals and structured data
- Image alt text
- A clean, complete sitemap
STAGE 3
Before launch
- 301 map imported and tested
- Forms, links and redirects tested on a preview theme
STAGE 4
After launch
- Submit the sitemap and request indexing
- Watch 404s, indexing and rankings daily
FREE MIGRATION PLANNER
Plan your Magento to Shopify redirects
Enter your store to list every URL, see which keep their path, and get the 301 redirect map.
Run the planner →FREE SEO & AEO CHECKER
Check your new Shopify store for AI answers
See if ChatGPT, Claude, Perplexity and Google AI Overviews can find, read and cite your store.
Run the checker →FAQ
What Magento teams worry about
Not sure which move you need?
We’ll look at your store on a 30-minute call.
Book a callWill we lose our Google rankings?
Not if the redirects and on-page signals are done right. Every changed URL gets a one-to-one 301, and we track rankings, 404s and indexing daily against the pre-launch baseline.
How long does a WooCommerce to Shopify migration take?
4 to 8 weeks for a typical DTC store. Bigger catalogs and B2B take longer; we confirm the timeline after the catalog and URL audit.
How much does a WooCommerce migration cost?
It's quoted after the catalog and URL inventory, because catalog size, plugins to replace and design scope drive the effort.
Will our product URLs change?
Usually, because WooCommerce and Shopify structure URLs differently. Each changed URL gets a one-to-one 301 redirect, imported from a CSV before launch.
Can you redesign the store during the migration?
Yes. WooCommerce themes don't carry over, so the storefront is rebuilt anyway and most teams redesign as part of the move.
You've reached the end, so now…
Tell us what you're selling.
Send us your store. Within one business day you get a short Loom from a senior: the three things we'd fix first, what it would cost, and whether we're the right team for it.
- No pitch deck, no discovery-call theatre
- You keep the audit whether or not you hire us
- Fixed-scope quotes, no hourly surprises
Prefer to talk? Book 20 minutes with Haniel or call +1 855-764-4977


