OVERVIEW
Solariko: Italian-designed cordless lamps, loved by 50,000+ homes
Solariko makes cordless, rechargeable lamps, sconces, planters and home fragrances designed in Italy — turn the big light off and cozify your home in three steps.
50,000+
Homes lit by Solariko
Designed in Italy
Cordless lamps, sconces, planters and fragrance
3 steps
Light, scent, greenery — the 'cozify' framework
Solariko
“In 2020, Luca Signori's parents' restaurant in Venice could only seat guests outside — but as the sun went down, the tables went dark. No outlets.”
Solariko
Our Story · solariko.com
01
About the project
Solariko began with a family restaurant in Venice that needed light without outlets. Today it sells cordless lamps, sconces, planters, shades, pillows and home fragrances to 50,000+ homes, with a build-your-own lamp and a 'cozify in 3 steps' story that frames the whole range.
What we built: a story-led storefront · configure a lamp · light, scent, greenery · 50,000+ homes. Performance figures are reported once the client shares analytics.
Client
Solariko
Industry
Cordless lighting · Italy
Platform
Shopify
Services
A story-led storefront · Configure a lamp · Light, scent, greenery · 50,000+ homes
Timeline
2024 – 2025
02
The challenge
A growing range that needed one story to hold it together.
Lamps, scent and greenery are three categories; the brand's idea is one atmosphere. The store had to tell the Venice story, sell the three-step framework and let customers build their own lamp.
“It's not about decor. It's about atmosphere.”
Solariko · homepage
Dated storefront
The previous store no longer matched the brand or the way its customers shop on mobile.
Slow pages
Heavy media and app bloat pushed load times past where shoppers wait.
Hard to merchandise
Launches and promotions needed a developer every time.
Nothing to measure
No clean analytics meant nobody could say what the store was doing.
03
How it started
It started with a free store audit of Solariko's existing storefront — what shoppers do on mobile, where the cart leaks, and what the team cannot change without a developer.
Rather than pitch the whole build up front, we proposed a focused sprint: fix the highest-impact pages first on Shopify, then extend to the full catalogue once the team was comfortable running it.
Haniel Singh · Creative Labs
Free store audit · Solariko
1. Dated storefront: The previous store no longer matched the brand or the way its customers shop on mobile.
2. Slow pages: Heavy media and app bloat pushed load times past where shoppers wait.
3. Hard to merchandise: Launches and promotions needed a developer every time.
Watch the 3-minute audit04
Finding the direction
Before touching templates we agreed on one visual language for Solariko: the brand's own photography, its own words, and a layout that puts proof where decisions happen.
We prototyped the homepage and the hero product page in the first two weeks and locked the system before building out collections.
05
What we built
Six moves, from the storefront to the flows that bring shoppers back.
SHOPIFY BUILD
A story-led storefront
'Big light off' hero, the three-step framework and the Venice origin story.
BUILD YOUR OWN
Configure a lamp
Base, shade and finish chosen in a guided flow.
THREE CATEGORIES
Light, scent, greenery
Collections structured around the cozify framework.
SOCIAL PROOF
50,000+ homes
Review stars and press logos on the homepage.
GIFTING
Accessories and gift paths
Gift-ready collections for seasonal peaks.
LAUNCH & CARE
Launched, then looked after
Ongoing care keeps launches and the configurator current.
06
The result
Solariko sells atmosphere, not SKUs: one story, three steps, a lamp you build yourself.
Performance metrics to be added from Solariko's Shopify analytics. Facts above are from solariko.com.
50,000+
Homes lit by Solariko
Designed in Italy
Cordless lamps, sconces, planters and fragrance
3 steps
Light, scent, greenery — the 'cozify' framework
KEEP READING
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You've reached the end, so now…
Tell us what you're selling.
Send us your store. Within one business day you get a short Loom from a senior: the three things we'd fix first, what it would cost, and whether we're the right team for it.
- No pitch deck, no discovery-call theatre
- You keep the audit whether or not you hire us
- Fixed-scope quotes, no hourly surprises
Prefer to talk? Book 20 minutes with Haniel or call +1 855-764-4977