Experience Your Store Through Your Customers' Eyes
Understand how visitors truly interact with your ecommerce storefront. Through visual insights and UX research, we uncover where attention flows and what drives action.
Precision Meets Strategy
We balance high-level growth strategy with detailed execution—delivering recommendations that improve usability, clarity, and outcomes across every screen size. Our process is rooted in conversion rate optimization, ensuring every design and UX decision contributes directly to stronger results.
Our Comprehensive CRO Capabilities
Turn Missed Chances Into Results
Your brand deserves more than assumptions and surface-level fixes. It’s time to implement a conversion strategy built on clarity, insight, and execution. Book a call with our team and let’s build a plan that turns visitors into loyal customers—because moments like this shouldn’t be wasted.
FAQ
Frequently Asked Questions
What does strategy tracking mean for an eCommerce business?
Strategy tracking connects your strategic goals (revenue targets, market share, LTV growth) to operational metrics (ROAS, conversion rate, repeat purchase rate) to leading indicators (traffic growth, email list growth, add-to-cart rate). It gives you a single view of whether your strategy is working before you see it in annual results.
What metrics should a Shopify store be tracking weekly?
Core weekly metrics: revenue vs. target, new vs. returning customer split, conversion rate by channel, average order value, email revenue contribution, and ad spend efficiency (MER or blended ROAS). Monthly: customer acquisition cost, LTV by cohort, return rate, and subscription retention rate if applicable.
What tools do you use to build strategy tracking dashboards?
We build dashboards in Looker Studio, Google Sheets, or Notion depending on your team's preferences. Data sources include GA4, Shopify Analytics, Klaviyo, and your paid media platforms — unified into a single view so you're not toggling between 5 platform dashboards.
How long does it take to set up strategy tracking?
Setting up a comprehensive strategy tracking system — data connections, dashboard build, KPI definition, and team training — takes 3–4 weeks. We spend the first week ensuring data is accurate before building the dashboard on top of it.
How much does strategy tracking setup cost?
Strategy tracking setup starts at $2,000 for a Looker Studio dashboard with standard eCommerce KPIs. Custom dashboards requiring data engineering, multi-platform aggregation, or automated reporting start at $3,500. Monthly dashboard maintenance is available at $500/month.
